The New Buck Starts Here : The Big Money
It's time to give American bills a makeover. By Kevin Kelleher. Spare a moment to consider the tribulations of the U.S. dollar. It’s not just losing ground against other major currencies — its 60-year-run as the world’s reserve currency is threatening to come to a close. In a world where brand has become the ultimate substance —where a stained name like Philip-Morris can be reborn as shiny new Altria — maybe a design makeover is just what the dollar needs. Read full article here.
via thebigmoney.com
